About Us

We are an international business consulting company especially serving Healthcare, Pharmaceutical, Med/Bio tech and Diagnostics sections worldwide. Our experts are highly experienced with global experience and specific knowledge on the area. Please tell us about your challenges and let’s solve them together. With our expertise our success is guaranteed.
Mission
We provide professional innovative solutions, and unparalleled expertise which help to drive transformative change and shape the future through collaborative partnerships.
Vision
To be your trustable catalyst for innovation and growth, renowned for our strategic acumen, forward-thinking solutions, and impactful results.

CEO and Chairman of the Board
Dr. Marika Crohns
Dr. Marika Crohns, MD, PhD, is an esteemed C-suite Healthcare professional celebrated for her extraordinary blend of medical expertise and extensive commercial acumen.
Dr. Crohns holds a multitude of impressive credentials, including an MD, PhD, and Board Certification in Oncology and Radiotherapy. Her extensive global professional journey spans over three decades, with 10 years dedicated to academia/clinical work as an oncologist and radiotherapist in various top hospitals in Europe and 20 years in International Commercial and Medical roles in International pharmaceutical and Med Tech industries.
Notably, Dr. Crohns completed Marketing College training and pursued MBA studies in the UK, adding an invaluable business dimension to her medical background. Her career includes 12 years at the global headquarters of Sanofi in Paris, where she held several pivotal global roles. In her most recent position at Sanofi as the VP, Global Medical Head, Dr. Crohns oversaw an extensive portfolio of oncology, and hematology products, as well as multiple transplant offerings covering hematology and solid organ transplantation.
Senior Executive & Board Member
Mr. Tariq Abu Rous
Tariq is a seasoned Regional Business Director with more than 20 years of experience in the Healthcare industry with a profound knowledge in the Medical device, IVD and Life science sectors covering in front of MENA region and specialized in GCC.
Mr. Tariq Coming with extensive experience in Leadership, Transformation and Strategy Management. Has expert in B2B, B2C, B2G. Tariq is specialized in Business development, consultancy, marketing, strategic planning, and project management.
Tariq’s strengths lie in identifying market opportunities in the MENA region, forging strategic partnerships, setting clear annual targets, and implementing effective business plans. His excels at evaluating and upskilling sales and operational teams, navigating regulations and registrations in diverse markets, and crafting Go-to-Market strategic plans for product positioning. Tariq is recognized as a Change Maker, particularly in Emerging Markets.

Board Member Dr. Yugandrie Maharaj
Dr. Yugandrie Maharaj, founder and Director of YMI Law, holds a BEE Level 1 accreditation. With extensive experience in drafting commercial agreements, handling business transactions, and navigating all facets of Civil Litigation, she specialises in various legal areas including Property Law, Family & Divorce Law, Commercial Law, Insolvency Law, and Civil Litigation. Dr. Maharaj’s career highlights include the establishment of YMI (Yugandrie Maharaj Incorporated), a conveyancing law firm, and her recognition as a leading female attorney in South Africa.
International Lawyer & Global Humanitarian Dr. Yugandrie Maharaj stands as a beacon of excellence in the realms of international law and global humanitarianism. With a distinguished career spanning over a decade, she serves as the esteemed proprietor of Yugandrie Maharaj & Associates, a prominent law firm established in 2008, with offices strategically located in Durban, Johannesburg, and Pietermaritzburg, South Africa. Dr. Maharaj’s collaborative efforts extend internationally, as she maintains a fruitful relationship with Kasarie & Forder, a reputable law firm based in Atlanta, Georgia, where Dr. Bijan Kasarie, an influential figure in international circles, leads. A testament to her entrepreneurial acumen, Dr. Maharaj has fostered a vast clientele across continents, representing a diverse array of international interests. Beyond her legal practice, she is deeply entrenched in humanitarian endeavors, wielding her influence to drive impactful change on a global scale.

Our Senior Experts
Mr. Sami Makelainen, MSc
Sami Makelainen is a leading strategic foresight professional with emphasis on mindful adoption of emerging technologies including Artificial Intelligence. His career began in the development of online commerce and banking platforms, transitioning to mobile technology research at Nokia. In Australia, he held pivotal roles at Telstra Corporation and founded its Strategic Foresight practice, where he specialized in harnessing long-term technology trends and their business implications, including in the implementation of AI governance. He also has extensive experience in innovation program management and driving corporate innovation initiatives to success. Currently affiliated with the Institute for the Future and running Transition Level, his own consulting entity, Sami is a key influencer in ethical AI & GenAI governance and implementation.
With an MSc in Computer Science, Sami also serves as an Adjunct Senior Industry Fellow at RMIT FORWARD, in the steering committee for University of Melbourne’s Centre for AI and Digital Ethics (CAIDE), and as an expert member in the Royal Aeronautical Society’s Flight Operations Group (RAeS FOG). His work centers around teaching mindful application of generative AI and other emerging technologies, their societal impact, and role in building resilient systems and facilitating capability uplift for organizations. He has facilitated foresight projects globally and enabled organizations in various domains to adapt to a rapidly evolving technological landscape. Sami is the authority for organizations seeking to integrate generative AI into both their strategic and operational planning.
